Auto Training & Consulting

 

AUTO TESTIMONIALS

On this page we have provided copies of testimonials we have received from various clients.  Please note that if you are a Dealer Principal or General Manager, we can provide references of our service from some of our client Dealer Principals and General Managers.  Please contact us to find out more.

Testimonial 1

"Dear Sean,  I wish to congratulate yourself and David on a fantastic job and to also thank you for the assistance both of you have provided me in my endeavor to become a more accomplished sales professional.

 

I do not know how you get the best out of each of your students but for me it was pretty evident. Very simple lessons with no “baloney” taught and no right or wrong way to sell cars. Everything that I learnt while in your classes was very simple and easy to understand.

 

With your training it was a simple matter of lets show you a way of standing out from the crowd by proving how professional we are as Sales Consultants and show customers that it isn’t always about price but service and knowledge and the big factors why you should buy from me rather than the next dealership who may compete on price, but cost customers more in the long run by missing their needs.

 

My results improved dramatically from the training with you and David. Coming from a manufacturer background whose aim is to be the number 1 in the World market, there is a tendency to discount the car rather than build a relationship with the customers. Your training taught me that yes that is important for the customer but also how to show them how to understand that old fashioned service is always worth more.

 

The backup that both of you guys offer on a regular basis with your calls and checking up with performances in all the key areas made sure that we really focused on what our goals and achievements were for the month.

 

The fact that not only did you talk and promote active involvement in each session but also the amount of material and worksheets that is on offer from the amount of research you guys do for your clients so they can look more and more professional is absolutely amazing.

 

I take my hat off to you as I was so impressed from day one and each time just kept getting better and better.

 

Once again Sean and David, thank you very much."

 

- Richard Allen, Sales Consultant, Sydney

 

Testimonial 2

"Dear Sean, Although my automotive career is still in its fledgling stages, I am already reaping the rewards of the professional sales training provided by David and yourself from Auto.

The strategic approach to sales techniques - from initial stages right through to the all important follow-up - is relatively simple yet incredibly effective.

I also found the "life coaching" aspect of your training very beneficial: it helped tie the whole programme together.  In short, I've learnt how to learn again.

I have no hesitation in recommending Auto P/L for personalised, memorable automotive sales training.  In fact, I've already done so."

- Nicol Matheson, Sales Executive, Sandersons Mercedes-Benz, Sydney

 

Testimonial 3

"I have attended regular training with Auto Pty Ltd and I can say that the training has been interesting, relevant and very rewarding.

 

Auto’s training has systematically helped me to develop my skills and gave me specific strategies and methods on how to improve my results, provide better customer service and progress my sales career.

 

I’ve found Auto’s training to be fun and that each training has helped me to build on the skills and knowledge that I learned at previous Auto trainings.

 

Auto’s level of after-training support is also outstanding with answers to questions easily available by phone or e-mail.

 

I’m happy to recommend Auto and particularly Sean for anyone interested in starting or significantly growing their career in prestige automotive sales."

-  Elizabeth Aoun, BMW Sales Professional, Sydney

 

Testimonial 4

"After attending retail sales training with Sean Morahan, I had Sean provide me with training during my transition from a Retail Sales Manager to a role of Dealer Sales Manager.  I found that Sean’s training directly, and extremely effectively, addressed the many challenges of balancing the interests of customers, the manufacturer / distributor and the retail dealership network.  

Having seen the variety and depth of Sean’s training, I can confidently recommend Sean and Auto to anyone in the automotive industry serious about improving their knowledge, skills and results. "

- Enzo Magistro, National Sales Manager, Sydney

 

Testimonial 5

"I would like to write a few words about the great professionalism of Sean and Auto Pty Ltd. Having worked in the Motor Industry for quite a number of years, I have undergone many sales based training programs both internal and external. With 90% of these training programs I noticed that a lot of their content was either irrelevant to modern day practices or rather quite dull.

Our initial meeting with Sean seemed very positive. He had a number of workable methods which looked to be very innovative and had thorough documentation which was well presented and relevant to today's automobile industry.

Having sat through a number of his training sessions I am impressed with his ability to be able to adapt to the personalities of the sales team. Sean manages the great balance between learning and enjoyment in every session keeping each sales person focused and eager to learn.

Sean's professionalism extends to the very point of allowing each individual salesperson to contact him at any time and to provide ongoing tutoring and research materials via Auto Pty Ltd's website.

I would have no hesitation in recommending Sean to any Motor Dealership that wants to turn their staff from mediocre to champions."

- Kelly Wall, Assistant Sales Manager, Sydney

Testimonial 6

“After five successful years in prestige sales, including training by Sean, I approached Sean at Auto with my intention to progress to District Sales Management.

 

I attended Auto’s training for District Sales Management.  As well as learning new skills and perspectives, I learned how to tailor my resume, application and interview for the positions I wanted.  I applied for two roles, was considered for both and chose the better opportunity.

 

From my personal experience, I can recommend Sean Morahan and Auto for information, methods and insights to develop your automotive career.”

-  Geoff Fay, District Sales Manager, Sydney

 Testimonial 7

"I have had the pleasure of being trained by Sean Morahan. If you are looking for THE EDGE in the motor industry, there is only one man you should be asking for, Sean Morahan.

Sean trained everyone at my dealership, but also gave me training on a one-to-one basis. He even went out of his way to assist me with a project that I had a vision of for customer follow up. The response that I had from my clients was out of this world. It gave me THE EDGE and helped create a customer for life.

Sean has drawn on over 20 years' experience in the motor industry and has developed a style of training that is informative and fun.

If you are a General Manager, Sales Manager, Sales Person or Trainee, Sean will be able to offer each and every one of you something to take you and your dealership to the next level.

I can strongly recommend Sean Morahan and his training methods to anyone in the motor industry."

- Steven Foukkare, Sales Professional, Sydney

 

 

We are currently compiling more of our testimonials for this page.

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